Shimano, not only producer of bike equipment, also maker of fishing tackles and golf club, depends on their customers. To know their problems, is an effective way to improve their life.
With the research of
frog design, a huge study of the generation 50+ could be accomplished. My part on this, was the production of the CD-ROM, which was partly done in Macromedia Director.
Download the teaser PDF document! (German version)